The sharing economy manifesto emphasises sharing underused resources as a means to build stronger communities. This manifesto has however received strong critiques that claim these markets are all about access as opposed to sharing, and that consumers are after utilitarian, as opposed to social, value. Being able to assess whether an economy is about access or sharing has important implications for how companies operate, and compete, in this space. To help shed light onto this, we perform a linguistic analysis of the reviews that peers in a sharing economy platform leave to one another. We take Airbnb in U.S. as a use case, and identify the main themes that peers discuss in their reviews from 2012 to 2016. We find that, as one expects, utilitarian values (e.g., properties' facilities, convenience of location, business conduct) have been discussed much more frequently than social values (e.g., guest/host interactions), and, more interestingly, this gap has substantially increased over the years.
Is the sharing economy about sharing at all? A linguistic analysis of Airbnb reviews / G. Quattrone, S. Nicolazzo, A. Nocera, D. Quercia, L. Capra (PROCEEDINGS OF THE ... INTERNATIONAL AAAI CONFERENCE ON WEBLOGS AND SOCIAL MEDIA). - In: Proceedings of the Twelfth International AAAI Conference on Web and Social Media (ICWSM 2018)[s.l] : AAAI Press, 2018. - ISBN 978-1-57735-798-8. - pp. 668-671 (( Intervento presentato al 12. convegno ICWSM tenutosi a Palo Alto nel 2018.
Is the sharing economy about sharing at all? A linguistic analysis of Airbnb reviews
S. NicolazzoSecondo
;
2018
Abstract
The sharing economy manifesto emphasises sharing underused resources as a means to build stronger communities. This manifesto has however received strong critiques that claim these markets are all about access as opposed to sharing, and that consumers are after utilitarian, as opposed to social, value. Being able to assess whether an economy is about access or sharing has important implications for how companies operate, and compete, in this space. To help shed light onto this, we perform a linguistic analysis of the reviews that peers in a sharing economy platform leave to one another. We take Airbnb in U.S. as a use case, and identify the main themes that peers discuss in their reviews from 2012 to 2016. We find that, as one expects, utilitarian values (e.g., properties' facilities, convenience of location, business conduct) have been discussed much more frequently than social values (e.g., guest/host interactions), and, more interestingly, this gap has substantially increased over the years.File | Dimensione | Formato | |
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