NFTs and crypto art marketplaces: new risks for investors and financial markets?

The art market is undergoing transformations that affect not only operators, market dynamics, and users but also the design of the goods and the possibility of creating entirely digital works and marketing them through NFT and blockchain. The work examines the platforms and marketplaces currently operating in the Crypto art market and their relevance to the market thanks to the algorithmic analysis of data and mainly digital wallets and the offer of ancillary services such as the creation of NFTs. The analysis outlines a lock-in process for artists through the recognition of royalties and in the application phase to collectors. The article continues with a survey of operators interested in the Cryptoarte market. Specific attention social media deserve, given their progressive introduction of features for the exhibition and exploitation of NFTs and the marketing of collections created exclusively for these platforms by the artists. In this context, as highlighted in the second part of this work, given the growing volume of transactions and the complex legal nature of NFTs, considerable risks are outlined for making conscious and informed choices of collectors and investors both for the financial market stability.