To face the new challenge of giving an all-around picture of people's online behavior, in this paper we perform a multidimensional analysis of users across multiple social media sites. Our study relies on a new rich dataset collecting information about how users post their favorite contents and about their centrality on different social media. Specifically posting activities and social sites usage have been gathered from the social media aggregator Alternion. The analysis of social media usage shows that Alternion data capture the typical trend of today's users. However the novelty is the multidimensional and longitudinal nature of the dataset. In fact by performing a rank correlation analysis on the degree in the different social sites, we find that the degrees of a given user are scarcely correlated. This is suggesting that the individuals' importance changes from medium to medium.We also investigate the posting activities finding a slightly positive correlation on how often users publish on different social media. Finally we show that users tend to use similar usernames to keep their identifiability across social sites.

Following people's behavior across social media / M. Zignani, A. Esfandyari, S. Gaito, G.P. Rossi - In: 11. International conference on Signal-image technology and internet-based systems : SITIS 2015 : 23–27 November 2015, Bangkok, Thailand : Proceedings / [a cura di] K. Yetongnon, A. Dipanda, R. Chbeir. - Piscataway (New Jersey) : Institute of electrical and electronics engineers, 2015. - ISBN 9781467397216. - pp. 428-435 (( Intervento presentato al 11. convegno International conference on Signal-image technology and internet-based systems (SITIS) tenutosi a Bangkok nel 2015 [10.1109/SITIS.2015.76].

Following people's behavior across social media

M. Zignani
Primo
;
A. Esfandyari
Secondo
;
S. Gaito
Penultimo
;
G.P. Rossi
Ultimo
2015

Abstract

To face the new challenge of giving an all-around picture of people's online behavior, in this paper we perform a multidimensional analysis of users across multiple social media sites. Our study relies on a new rich dataset collecting information about how users post their favorite contents and about their centrality on different social media. Specifically posting activities and social sites usage have been gathered from the social media aggregator Alternion. The analysis of social media usage shows that Alternion data capture the typical trend of today's users. However the novelty is the multidimensional and longitudinal nature of the dataset. In fact by performing a rank correlation analysis on the degree in the different social sites, we find that the degrees of a given user are scarcely correlated. This is suggesting that the individuals' importance changes from medium to medium.We also investigate the posting activities finding a slightly positive correlation on how often users publish on different social media. Finally we show that users tend to use similar usernames to keep their identifiability across social sites.
degree correlated networks; multiplex network; social media aggregators; username usage; signal processing; computer networks and communications; information systems
Settore INF/01 - Informatica
2015
Laboratoire Electronique, Image et Informatique (LE2I). Research Group at the University of Bourgogne
Kasetsart University. Bangkok
Center of Excellence for Unified Knowledge and Language Engineering. Kasetsart University
University of Bourgogne
University of Milan
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/2434/403838
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