A form of advertisement which is becoming very popular on the web is based on electronic coupon (e-coupon) distribution. E-coupons are the digital analogue of paper coupons which are used to provide customers with discounts or gift in order to incentive the purchase of some products. Nowadays, the potential of digital coupons has not been fully exploited on the web. This is mostly due to the lack of "efficient" techniques to handle the generation and distribution of e-coupons. In this paper we discuss models and protocols for e-coupons satisfying a number of security requirements. Our protocol is lightweight and preserves the privacy of the users, since it does not require any registration phase.
A lightweight protocol for the generation and distribution of secure e-coupons / C. Blundo, S. Cimato, A. De Bonis - In: WWW '02: Proceedings / [a cura di] D. Lassner, D. De Roure, A. Iyengar. - [s.l] : ACM, 2002. - ISBN 1581134495. - pp. 542-552 (( Intervento presentato al 11. convegno International Conference on World Wide Web, WWW '02 tenutosi a Honolulu nel 2002 [10.1145/511446.511517].
A lightweight protocol for the generation and distribution of secure e-coupons
S. Cimato
;
2002
Abstract
A form of advertisement which is becoming very popular on the web is based on electronic coupon (e-coupon) distribution. E-coupons are the digital analogue of paper coupons which are used to provide customers with discounts or gift in order to incentive the purchase of some products. Nowadays, the potential of digital coupons has not been fully exploited on the web. This is mostly due to the lack of "efficient" techniques to handle the generation and distribution of e-coupons. In this paper we discuss models and protocols for e-coupons satisfying a number of security requirements. Our protocol is lightweight and preserves the privacy of the users, since it does not require any registration phase.| File | Dimensione | Formato | |
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