The author aims to link lead-user theory and its idea-generation function to the policy of public demand of innovation designed by agencies at government level. The discussion of the literature argues that the expertise of government agencies can help companies in market foresight, technological opportunities and product innovation.

Future Market Design : government agencies expertise enhance companies foresight and creativity / M. Landoni. ((Intervento presentato al 28. convegno EGOS Colloquium : Design!? tenutosi a Helsinki nel 2012.

Future Market Design : government agencies expertise enhance companies foresight and creativity

M. Landoni
Primo
2012

Abstract

The author aims to link lead-user theory and its idea-generation function to the policy of public demand of innovation designed by agencies at government level. The discussion of the literature argues that the expertise of government agencies can help companies in market foresight, technological opportunities and product innovation.
lug-2012
Design ; organizzazione ; Agenzie governative ; creatività ; lead user
Settore SECS-P/08 - Economia e Gestione delle Imprese
Aalto University
Hanken School of Economics
Future Market Design : government agencies expertise enhance companies foresight and creativity / M. Landoni. ((Intervento presentato al 28. convegno EGOS Colloquium : Design!? tenutosi a Helsinki nel 2012.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/2434/213866
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